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Bruce Nemovitz, Realty Executives

Bruce Nemovitz, Realty Executives

Bruce Nemovitz is a Senior Real Estate Specialist, as well as Certified Senior Advisor. Bruce has sold residential homes in the four county Milwaukee-Metro areas for 35 years. He has published a book called “Moving in the Right Direction”, A Senior’s Guide to Moving and Downsizing. Bruce has just written his second book for the children of seniors, “Guiding Our Parents in the Right Direction”, Practical Advice about Seniors Moving from the Home They Love. This book is now available at www.GuidingOurParents.com. Past articles about moving and downsizing and other important information can be found at www.BrucesTeam.com. Bruce received the 2010 “Realtor of the Year” from the 3,800 membership of the GMAR (Greater Milwaukee Association of Realtors). Bruce is a featured speaker at several senior communities in the Milwaukee-Metro area. His discussions center on the challenge of moving from a long time home into a senior apartment or community. He has been listed in Milwaukee Magazine’s 5-Star Agents list for the last three years in a row. As such, he’s one of only a handful of Realtors who are continually included in the top 7% in client satisfaction in the Milwaukee Metro area. He’s rated A+ by the Better Business Bureau, and was a finalist for Concordia College’s Ethical Business Leadership Award. He works with his wife Jeanne at Realty Executives Integrity.

Blog entries categorized under Wisconsin

State of the Real Estate Market October 2017 and What to Expect in 2018!

Posted by Bruce Nemovitz, Realty Executives
Bruce Nemovitz, Realty Executives
Bruce Nemovitz is a Senior Real Estate Specialist, as well as Certified Senior A
User is currently offline
on Monday, 23 October 2017
in Wisconsin

bc_houseBruce has over 35 years of experience in helping people make real estate decisions.


BROOKFIELD, WI - Many of you have asked how the real estate market is doing and the market is ever changing.

The first half of this year was fabulous in almost all sectors. Homeowners were receiving multiple offers within hours of putting their homes on the market! This did not happen in all cases, but if the home was priced properly based on condition the result was positive. Overpricing a home is always a bad idea, especially when the market is strong because buyers wonder why a home is sitting on the market for longer than a month.

I expect the market to flourish next year, especially in spring. The best months to sell are late February to the end of May. That is when buyers will pay the highest prices for the year. If you are thinking of buying first, the off months are the best time to buy (November-February). There are less buyers competition and sellers price their homes during the off months realistically due to need type sales (death, divorce, job relocation, health reasons). They are motivated to sell quickly and price homes accordingly. If you buy in the off months, you can then capitalize on selling your home in spring and you will know where you are going to live.

bruce-nemovitzI am often asked what are the best improvements to make to get the ‘best bang for the buck’. Paint, paint, paint! That is the cheapest and best way to get your home ready for market. But the key is to paint with colors that resonate with today’s young buyers. Examples are steel grey in living rooms and hallways, pale green in kitchens and tope in bedrooms. There are many other colors that work and you can always go online to check out what are the most popular colors for today’s savvy buyer.

Make sure all defects are corrected, especially roof, basement and furnace. It is critical that your electrical system is at least 100amp circuit breakers because insurance companies won’t insure a home in most cases with 60-amp service.

If the exterior needs paint, do it now! It is still warm enough. So often I get a call in winter or early spring to sell a home and the exterior trim and siding show poorly. There is nothing you can do about that when temperatures are below 60 degrees in most cases. So, think ahead.

If you have a parent that needs to sell in the coming year or two, start the downsizing process now! We work with professionals who can help. Just give us a call or email and we will send you the information to connect with the professionals we trust. Downsizing can be so easy if you let others help!

Don’t hesitate to call us with any questions you may have. We have over 35 years of experience in helping you make the best real estate decisions for your future!!

Enjoy Halloween and we hope to connect with you in the coming year!

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2017 Looks Like a Great Time to Move to a Better Home

Posted by Bruce Nemovitz, Realty Executives
Bruce Nemovitz, Realty Executives
Bruce Nemovitz is a Senior Real Estate Specialist, as well as Certified Senior A
User is currently offline
on Friday, 09 December 2016
in Wisconsin

home-gbProperty values, at least in the 4-county Milwaukee-Metro area, have rebounded after the recession and next year is showing so many positive signs for sellers. It may be the perfect time to make that move to a better lifestyle.


BROOKFIELD, WI - Just think about where the real estate market and stock market have been in the recent past and how far they have come! We tend to focus on now and forget just how fortunate the past 8 years have been in our respective markets. The Dow Jones average during the bear market of March 9th, 2009 hit a low of 6,507. Today’s market as I write this article, it has risen to 19,504.02! That is roughly a 300% increase from low up to today’s all-time high. Our real estate market has followed that same pattern but not with the same incredible increase. Most areas in the 4-county Milwaukee-Metro area reached a high price point in May of 2006. Then the recession began, with prices dropping about 20%-25% to a low point in 2012. We have now recouped most of that loss and almost back to 2006 highs. Now that is impressive!

So where do we go from here? How do we use our knowledge of real estate pricing patterns to our advantage? Do we hold on putting off our move so we can cash in on more appreciation or do we make our move now and enjoy the fruits of the last 8 years appreciation in property values?

bruce-jeanne-nemovitzI purposely coupled Dow Jones and real estate for a reason. Both are connected by investor predictions and confidence. When the stock market increases, it is a future prediction by investors that tomorrow will be better than today. Since the market has shot up in past years it is the consensus that next year may be a great year for investors and the economy. The real estate market is considered critical to our economy succeeding or failing. Therefore it is my belief that next year will be a great year for sellers! I believe property values will increase about 6%-8% for the entire year of 2017. I also believe stock prices will probably follow that same trend.

Did you know when you sell your property; in most cases you will pay no taxes to the government as to your gain? If you have lived in your home for 2 of the last 5 years, and it is your primary residence, you are exempt up to $250,000 in gain if you are single, and up to $500,000 in gain for a married couple. If you sell next year, your equity in your home is a powerful asset to use in any way you wish. Many will sell and then buy or move into an apartment. So many folks are waiting and trying to “time” the market, meaning holding off making a move until the exact right time for the greatest financial gain. That thinking may work for some, but for too many a needed move is postponed until a move becomes essential. Then a planned move may not be possible and you may be in crisis management. There is nothing worse than to have a condition dictate a quick move from your long-time home!

2017 may be the best year to put your lifestyle front and center. Whether you decide to stay in your home or make your move, your financial wellbeing will not suffer either way. I anticipate appreciation but also anticipate a rise in mortgage interest rates. This could be a catalyst to bring out buyers who have been on the fence. Therefore, when interest rates rise, the initial change is positive for sellers. But if that rate continues to escalate it then will work in reverse as to the equity in your home. Each percentage of interest increase will lessen the buying power for purchasers and eventually begin to lower home prices. I believe we will see a slow rise in rates, but 2018 may then stabilize or possibly reverse the upward trend of home prices. There will also be many homes owned by baby boomers going on the market as downsizing will be the theme for our 60-70 year old cohort. More homes also mean lower prices. This parade of homes entering the market has already begun. It will gain momentum in the coming years. This too may stabilize home prices or reverse the upward trend.

In summary, 2017 is showing so many positive signs for sellers. It may be the perfect time to make that move to a better lifestyle. You can invest the money you don’t use in the stock market which should mirror the home sale market. Either way, if a move is in your future; your timing could not better as a home seller. I wish you all the best and a very happy and prosperous New Year!

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